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0 comments February 13, 2025

PR CRISIS ON CYBERSECURITY BREACH

Many organizations don’t know the ins and outs of disclosure or how to speak about what happened. But it doesn’t have to be that way.It’s our job as comms. to foresee potentially harmful narratives, events, or issues that could hurt the brands we represent. Cybersecurity is one of those issues. Breach threats aren’t going away […]

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0 comments February 13, 2025

HOSPITALITY INDUSTRY SHOULD SHIFTS COMMUNICATIONS TO ASSURE THE CONSUMER

Travel holds a special place in the lives of many people. Whether escaping from the everyday to find relaxation on a beach, exploring new cultures, visiting loved ones or even traveling for business, we as a society embrace the freedom to travel. Instead of the typical, “here’s why you should visit here/stay here” messaging, brands […]

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0 comments February 13, 2025

EARLY LESSONS FROM THE CORONAVIRUS

There at lfew things that make this crisis very different from previous ones. 1. The first is that, unlike the 2008-2009 financial crisis, the coronavirus will force the return of big government. 2. The second is that the coronavirus provides one more demonstration of the mystique of borders, and will help reassert the role of […]

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